Gaya APA

Wind, Yoram, Hays, Catharine Findiesen. (2016). Beyond Advertising: creating value through all customer touchpoints . New Jersey: John Wiley & Sons.

Gaya Chicago

Wind, Yoram, Hays, Catharine Findiesen. Beyond Advertising: creating value through all customer touchpoints. New Jersey: John Wiley & Sons, 2016. Textbook.

Gaya MLA

Wind, Yoram, Hays, Catharine Findiesen. Beyond Advertising: creating value through all customer touchpoints. New Jersey: John Wiley & Sons, 2016. Textbook.

Gaya Turabian

Wind, Yoram, Hays, Catharine Findiesen. Beyond Advertising: creating value through all customer touchpoints. New Jersey: John Wiley & Sons, 2016. Textbook.